In a clear sign that aspirational India is ready to splurge on flaunting smartphones that may cost you a bomb, the uber-premium smartphone segment (Rs 1 lakh and above) in India grew 23 per cent (year-on-year) in 2019.
Apple which actually created the uber-premium segment in India, contributed 85 per cent of the shipments with iPhone 11 Pro and 11 Pro Max, according to the data from CMR’s ‘Mobile Handset Market Review Report”.
Apple shipments grew 5 per cent (YoY) in the calendar year 2019. The iPhone 11 Pro Max accounts for 42 per cent of the shipments in the year.
Apple iPhone 11 Pro (64GB) currently costs Rs 99,900 while Apple iPhone 11 Pro (256GB) is available for Rs 1,10,900 on Amazon.in.
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